David delivers his speeches with a punch, building excitement with a humorous, tongue in cheek and certain approach, immediately engaging the audience with ideas about how their business WILL improve and grow when they build their own brand identity along the unconventional and exciting lines he brings vividly to life.

As BJ Dohrmann, Chairman of CEO Space says, “David is not just another brand authority he is THE brand authority of our century.”

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1. BRAND IDENTITY:
DON’T LEAVE HOME WITHOUT ONE

A well-defined Brand Identity gives you a presence in the market and helps stimulate and inspire people to do business with you. No matter what you do, no matter how great your idea or how revolutionary your vision, you MUST have a clearly defined BRAND IDENTITY.

This presentation teaches:
· What a well-defined brand identity WILL do for your business
· The vital distinction between branding and brand identity
· The myth about logos, icons and design in building your brand
· Why authentic brands become market leaders

2. YOUR BUSINESS DESERVES TO BE WORLD FAMOUS

What is it that sets apart companies like Apple, Polo Ralph Lauren and Virgin Atlantic from all the other players in their market? How different would your life be if your business were “World Famous” too—by standing out prominently from the crowd and clearly capturing the attention of your market? No matter what size your business, it deserves to be WORLD FAMOUS. This inspiring presentation shows that you don’t need to be one of the big guys to reap big rewards.

This presentation teaches:
· How to recognize if your business is inadvertently invisible to the market, and what to do about it.
· How to stand out authentically in your industry
· How to engage your market by being cause driven
· How to develop an empowering presence in your market

3. EARN WHAT YOU DESERVE (Not what the market dictates)

When you clearly demonstrate value in a manner that is hard to compare to others you earn what you deserve rather than the “going rate.” Your pricing structure and earning power are only dictated by the market if you allow it. When you are well positioned and uniquely differentiated you earn what you deserve.

This presentation teaches:
· How to demonstrate value to your market
· How to position your business, product or service for it to be easily chosen
· How to differentiate your business, product or service authentically and meaningfully from all others
· How to build a unique presence in your market that gets results

To book this speaker contact Nada Marriott at 808-232-9525, nada@experteventplanners.com